With $1 billion in annual revenue, Wisconsin-based Trek Bikes lays claim to the title of being the world’s largest bike brand. Originally, Trek made all of their bicycles in their Waterloo, Wisc., factory, but as the bike market evolved Trek gradually moved their production overseas.
Trek produces a complete line of bicycles across every segment of the bike market. In addition to e-bikes, they produce, road, mountain, commuter, triathlon and kids’ bikes. They’ve even made tandems.
In addition to the Trek brand, Trek also owns the Electra brand which offers e-bikes in a more affordable price tier. Between the two brands, Trek produces road e-bikes, gravel e-bikes, commuter e-bikes, cruiser e-bikes, eMTBs and even cargo/utility e-bikes. Theirs may be the broadest e-bike lineup across both types and price points.
Their dealer network is deep enough there are few communities in the U.S. without at least one Trek dealer. Shoppers have the ability to shop and order online and then pick up their e-bike from the dealer—fully assembled. Their 30-day unconditional guarantee may be the most consumer-friendly guarantee in the e-bike market.
In addition to finding support at nearby Trek dealers, Trek and Electra e-bikes are covered by one of the best warranties in the e-bike biz.
